A podcast dedicated to the people and ideas of the Middle Market, hosted by Andy Greenberg and Charlie Gifford.
Emily Holdman, Permanent Equity
Emily is a Managing Director at Permanent Equity, a St. Louis-based private equity firm that his made its reputation as its name suggests—by investing out of 30-year funds that enable longer term holds and relationships with founding entrepreneurs. Emily and the hosts sail through her childhood in Indianapolis, college as a journalism major at the University of Missouri and a first job in marketing in Los Angeles. There, she connected with Permanent Equity founder Brent Beshore, returning to the Midwest and joining the firm in 2009. Much discussion ensues on how the Permanent Equity model differentiates the firm in a market largely defined by investor liquidity requirements. Emily also has the misfortune of dealing with the hosts after a spring layover. Rusty? No. Bristling with sports rivalries and other resentments ? Always.

For the past 15 years, I’ve been an investment banker and a publisher of M&A data. This combination has afforded access to a lot of information on deals. But information alone is not insight. The tagline for this podcast is “people and ideas of the middle market.” Each time out, we ask our guests to share a fresh perspective, to reflect on issues beyond what is on their schedule for the day, and to be good sports with two guys who—as my kids say, “think they are funny.” We hope you find these interviews worth your time.

I’ve worked in the Middle Market for more than twenty years. Over that time I have met some extraordinary people, each with a unique story to tell. While we all know that the world doesn’t need another podcast, Andy and I are hopeful that you’ll enjoy listening and learning about each individual profiled. Half business, half human interest, half insightful, half irreverent. Yes, that’s lots of halves to cover. And aiming to do so in around 30 minutes of time. We hope you will give it a listen, and let us know what you think.