A podcast dedicated to the people and ideas of the Middle Market, hosted by Andy Greenberg and Charlie Gifford.
Morgan Witham, Ficus Advisors
Morgan Witham, a stellar product of the Harris Williams “coaching tree,” stops by Middle Market Musings – akin to starting your career with the New York Yankees and ending up in the dugout with Ricky Vaughn and Willie Mays Hayes. Morgan recently launched Ficus Advisors, a new firm that helps private equity clients guide management teams dealing with first-time institutional capital, post-deal integration issues, and PE growth imperatives. Before that, Morgan takes us on a tour of showpiece Southern cities—childhood in Lexington, college in Nashville, then a first job in Richmond at Harris Williams, the market-leading investment bank. She rose through deal execution and business development roles to become the youngest member of HW’s executive team as Director of Strategy. The episode begins and ends with Morgan reflecting on a life-changing event—the fire that destroyed her family’s home earlier this year, and what the experience has taught her about leadership, resilience and human kindness.

For the past 15 years, I’ve been an investment banker and a publisher of M&A data. This combination has afforded access to a lot of information on deals. But information alone is not insight. The tagline for this podcast is “people and ideas of the middle market.” Each time out, we ask our guests to share a fresh perspective, to reflect on issues beyond what is on their schedule for the day, and to be good sports with two guys who—as my kids say, “think they are funny.” We hope you find these interviews worth your time.

I’ve worked in the Middle Market for more than twenty years. Over that time I have met some extraordinary people, each with a unique story to tell. While we all know that the world doesn’t need another podcast, Andy and I are hopeful that you’ll enjoy listening and learning about each individual profiled. Half business, half human interest, half insightful, half irreverent. Yes, that’s lots of halves to cover. And aiming to do so in around 30 minutes of time. We hope you will give it a listen, and let us know what you think.